29-Aug-2014 Brisbane / Australia
Schwarzkopf Professional on the runway
The Henkel Beauty Care Professional team continued its involvement with major fashion events in Australia, as the official hair partner of the Mercedes Benz Fashion Festival, held in Brisbane from 24 - 29 August.
Schwarzkopf Professional provided hair styling across all events, including the Alex Perry, Toni Maticevski, Ted Baker and Akira shows.
“Providing hair styling across the entire festival to complement the Spring/Summer collections was a tremendous opportunity. It not only allowed Schwarzkopf Professional hairdressers to demonstrate their skills, but also continue the Schwarzkopf tradition of showcasing inspiring hair trends on the runway in an accessible and edgy manner,” said Anita McQueen, Queensland State Manager for Schwarzkopf, Henkel Beauty Care Professional.