“As a team, we wanted to find an opportunity to inspire personal expression and while watching a morning talk show I came across Barbara Allen, the founder of Fresh Artists, and thought this was the perfect match,” said Jeff Huffman, Director of Marketing, Renuzit.
04-Jun-2014 Tunis / Tunisia
Festival of colors
More than 70 volunteers of the Henkel Tunisia team engaged in a social initiative that involved creating a colorful playground in cooperation with a local association. All the colleagues were very keen to make a contribution and proud of this opportunity afforded by Henkel.
The volunteers visited a public garden and transformed the abundant green space into a delightful leisure area full of colors and life. The entire team dedicated much effort in renovating the playground, cleaning the garden, painting and decorating the walls with beautiful graffiti and ecological messages, and installing garbage bins and containers.
The activity was organized in cooperation with the Tunisian League of Citizenship (TLC), a charitable organization deeply committed to noble causes such as the environment and educational issues. To ensure a long-lasting effect, the Henkel team solicited the involvement of the neighborhood residents.
The garden is now a beautiful green space open to children and families who now enjoy playing there. The dedicated time, the shared human experience and the enthusiastic welcome received from the residents and the TLC have made the Henkel Tunisia team even more committed to the idea of social service.
Sustainability programs have been running in Tunisia for years now, successfully raising employee engagement in volunteer work and highlighting the importance of contributing to the society.
03-Sep-2014 Scottsdale / USA
Renuzit Adjustables receive a charitable redesign
This summer, Renuzit colored outside the lines and partnered with Fresh Artists, a non-profit organization benefiting art programs in underprivileged schools.
Renuzit took their core fragrances and reviewed more than 1,200 pieces of artwork made by Fresh Artists students in kindergarten through high school. The jury had to choose five art pieces that best represented the scent. Included in the chosen five are a group project for the “After the Rain” scent from HMS School, a school for students living with cerebral palsy, and colored paper mosaic of raspberries made by using recycled paint color chips.
Two million cones were manufactured and sold in Walmart stores across the nation. A Philadelphia Walmart hosted a revealing party coordinated by Fresh Artists and provided displays for the Renuzit Adjustables. Renuzit donated a total of $100,000 to Fresh Artists to further help their mission to provide art supplies and art programs to underprivileged schools.
Fresh Artists is a non-profit organization dedicated to promoting access for all children to the transformative self-expression of art making and philanthropy. Fresh Artists supplies innovative art programs and art supplies to art teachers in severely under-resourced public schools, and engages the children being served as full philanthropic partners in the giving process.